Email this article The formationof the cumulative effect of a realityby means of the mass media
- Authors: Filippova EA1
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Affiliations:
- Issue: Vol 10, No 1-2 (2010)
- Pages: 91-96
- Section: Articles
- URL: https://aspvestnik.ru/2410-3764/article/view/24995
- DOI: https://doi.org/10.17816/2072-2354.2010.0.1-2.91-96
- ID: 24995
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Abstract
The article is devoted to the problem of the reality construction by means of mass media. The reality construction means both the process of information transmission and the meanings creation. The analysis of mass media as communication does not allow finding out the specificity of the reality effects because of communication acts deontology. On the contrary mass media as the meanings creation is often connected with the problems of the reality. It allows forming the idea of mass media reality effects and distinguishing them from the reality as itself. The article offers the consideration of the forming and working of the cumulative effect.
References
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- Lippmann W. Stereotypes //Language in Uniform. A reader on Propaganda/Ed. N.A. Ford. New York, 1967, p. 15.
- McQuail D. Mass Communication Theory. London, 1996, с. 231.
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